What’s your website type?
In simple terms, your needs in a website will fit one of the following;
- A placeholder so you can have your personalised email address e.g. firstname.lastname@example.org as opposed to email@example.com
- A brochure to introduce your business to potential customers.
- A static website containing a few pages with a contact form.
- A multi-page website, perhaps showing a portfolio of your work.
- A blog or ever-expanding website.
- An E-commerce website where you can sell your products.
Some “gotchas” which need to be considered – regardless of who does your website
Website display. One thing, common to all websites, whether created by your nephew for free or by a digital agency for $10000, is that they display differently in a variety of screen sizes. Unfortunately, sometimes the display is worse than poor. At a minimum, view your site in a laptop, ipad and a mobile phone before handing over any money.
Ongoing maintenance. There will always be a change needed eventually, some trivial some not so trivial. These can include fixing a typo or better explaining your business.
Website security. The website needs to be monitored and kept up to date to keep the hackers out.
Support. What do you do when your website is unavailable? Who do you contact, assuming you even realise there is a problem?
Online presence. You will also need to be prepared to do a bit of work yourself. This is regardless of who builds your website. If you are lucky, you may be given or prompted with a list of suggestions by your website provider.
Who can create a website for you?
- Your nephew or the kid down the road, crafting a website by hand
- You, using a D-I-Y service
- A website designer / agency
Tempting as it may seem to your wallet, your nephew isn’t a good long-term option. Even assuming he knows where to find suitable hosting, will he always be around to troubleshoot any problems. It is unlikely he will know much about website promotion or online presence, so there is the potential for lost revenue from those visitors who never made it to your website – a hidden cost you may never realise.
Obviously a designer/agency will be capable of providing a website for all types, but they can be expensive.
The D-I-Y option is considerably cheaper, but it is only applicable to the first 2 & possibly the 3rd website types mentioned above. A service such as FirstWebsite is an excellent way to dip your toe into cyberspace, but you still need to do your research. We have provided a a comparison of FirstWebsite to the D-I-Y providers having the largest market share and another comparing FirstWebsite and WordPress.
The assumption is made that the website will be designed in Australia, and that both website hosting and website support will be located in Australia (find out why over here).
|Costs||Nephew||DIY||CMS / custom|
|Design||$0||$70pa to $708pa||$300 – (say) $10,000|
|hosting||$70 – $160||$0 (built in)||$70 – $160|
|Maintenance/support of website and hosting||(say $10 per month)
|$0 (built in)||(say $20 per month)
|Total||$200 – $280 per year||$70 – $710 per year||From $300 initially
Plus $300 – $400 per year
|Reference links – verify the costs for yourself (Correct as at 17 Jan 2018)||Cost $A
|D I Y|